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Burberry coats are a stylish, luxurious way to stay warm in the chilly weather, but they can be a bit pricey. If you’re on the hunt for a good bargain, you might run into some Burberry knock-offs along the way. Don’t worry! There are several ways to spot a fake coat before you make any big purchases.

This article is partially based on an interview with Dina Scherer, an Image and Wardrobe Stylist and the Founder of Modnitsa Styling, based in Sarasota, FL.

How to Authenticate a Burberry Coat

Fashion authentication expert Daniel Gbenle suggests checking the label to ensure the correct logo and name are used for the coat style and the year it was made. Ensure the plaid pattern is uniform and the stitches are straight and consistent. Feel the fabric to make sure it is heavy and feels high-quality.

Method 1
Method 1 of 2:

Tags and Labels

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  1. Open up the coat and look inside along the neckline—there will be a rectangular tag stitched into the coat. Along the bottom, there will be 2 smaller tags stacked on top of one another. One of these tags will state where the item is made, while the other will mention the garment’s size.[1]
    • The “Made in” label will be on top of the size label. This size tag is written out in centimeters.
    • Burberry produces their garments all over the world. Your coat might be made in Poland, India, Spain, England, China, or other countries.[2]
  2. All 8 letters will be the same size and centered in the middle of the label. If the stitching doesn’t look uniform, or if the letters are lowercase, then the coat is likely a fake.[3]
    • Some coats may have a logo of a knight riding a horse.
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  3. All new Burberry coats have a tag hanging off the side of the garment, attached by a sturdy string. You won’t be able to rip the tag and string off the jacket—instead, you’ll have to cut it off with a pair of scissors.[4]
    • If the tag is flimsy and easy to remove, then the coat is a fake.
  4. Authentic Burberry coats have a long, rectangular tag stitched along the inside of the garment. Check along the inside of the coat for an inner tag—this will include what the coat is made out of, along with care instructions. On the backside of the label, look for a 13-digit serial number, as well as their London address.[5]
    • Their London address is:
      Horseferry House
      Horseferry Road
      London SW1P 2AW
  5. Burberry buttons are very intricate, and have the company name written twice on the metal. Both instances of “Burberry” will be arched into a circular shape around the button.[6]
    • If the buttons are blank, the coat is probably a knock-off.
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Method 2
Method 2 of 2:

Materials and Coloring

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  1. The tan, black, gray, and red plaid pattern is the bread and butter of every Burberry coat. Look for 4 thin, red lines—2 will be horizontal, while the other 2 will be vertical. Additionally, look for 3 vertical dark lines, along with 3 horizontal gray lines. Together, these lines will form a plaid pattern on a tan backdrop.[7]
    • This distinct plaid pattern is either the lining or outer pattern on most Burberry coats.
  2. Aside from their trademark plaid, Burberry coats don’t use flashy colors and patterns. In fact, Burberry Heritage trench coats are made in tan, gray, black, red, or blue. On the official Burberry website, black, brown, beige, blue, green, pink, red, yellow, and white are the only colors listed for all of their coats and jackets.[8]
    • For instance, if your Burberry coat is bright orange, you can assume that it’s a fake.
  3. Burberry coats are expensive, and made with high-quality materials that back up the high price tag. Run your hand over the coat—does it feel durable and water-resistant, or thin and flimsy? If the coat doesn’t feel very high-quality, then it probably isn’t.[9]
  4. Check for exact, seamless rows of stitching going along your coat. Take a close look for any hanging threads, which are a big red flag that the garment is a knock-off.[10]
    • Burberry trench coats will have 11.5 stitches for every 1 in (2.5 cm) on the collar. These coats will also have 4 lines of stitching going across the belt.
    • Some Burberry coats are stitched in a quilted, diamond-like pattern.[11]
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Expert Q&A

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  • Question
    How do you know if a Burberry coat is real?
    Real Authentication
    Real Authentication
    Fashion Authentication Experts
    Real Authentication is an app offering authentication services for a variety of luxury designer goods, including handbags, shoes, clothing, jewelry, watches, and accessories. Founded in 2016, it is now the world’s leading process to verify the authenticity of new and used luxury goods, servicing clients in more than 95% of the world. Real Authentication has highly skilled authentication experts and utilizes proprietary Intelascan™ technology to conduct authentication through images provided by their clients. Real Authentication has been featured in publications like Business Insider, Vogue, Fashion United, Tech Times, and more.
    Real Authentication
    Fashion Authentication Experts
    Expert Answer
    The material used to construct a Burberry garment should be thick and high quality in nature. The signature Burberry colors are also a helpful indicator, as counterfeits can appear to be too light or too dark in tone. The Burberry logo font varies with age, but should be consistent with that used during the production of other items in the same era. Stitching is also an important factor to analyze closely - it should be neatly placed and flow cleanly.
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Tips

  • Burberry coats are very luxurious, and tend to cost over $1,000. If you find a coat being sold for significantly less, it probably isn’t an authentic Burberry.[12]
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About This Article

Daniel Gbenle
Co-authored by:
Sneaker Authenticator & Founder of Certisfied
This article was co-authored by Daniel Gbenle and by wikiHow staff writer, Janice Tieperman. Daniel Gbenle is a sneaker authenticator and founder of Certisfied based in Atlanta, GA. With over 10 years of experience in authenticating sneakers, Daniel’s work redefines how shopping works, both online and offline, by creating a streamlined, hassle-free process for clients to have their luxury brand products authenticated. Certisfied is an authentication company that physically reviews and authenticates luxury goods by combining physical examination with cutting edge technology to offer satisfaction for goods purchased. Certisfied offers authentication on a variety of products, including bags, shoes, clothing apparel, watches, electronics, and other accessories. Certisfied has built the first authentication hub where buyers and sellers can meet locally to verify items before money changes hands. For online shoppers, Certisfied offers a seamless mail-in service that allows customers to ship products directly to their facility at purchase or through a prepaid label, with authentication promised within 1-3 days. This article has been viewed 249,209 times.
63 votes - 85%
Co-authors: 5
Updated: July 16, 2025
Views: 249,209
Categories: Fashion
Thanks to all authors for creating a page that has been read 249,209 times.

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