Anna Colibri
Digital Marketing Specialist
Anna Colibri is a Digital Marketing Specialist and the CEO of Colibri Digital Marketing in the San Francisco Bay Area. Anna specializes in branding, digital strategy, product and service development, team management, and leadership development with a focus on women and minority business owners and professionals. Anna holds a Bachelor's degree in Sociology from The University of California, Davis, and a Master's degree in Social Welfare from The University of California, Berkeley. Colibri Digital Marketing is San Francisco’s first B Corp certified digital marketing agency. They won the 2019 Better Business Bureau Torch Awards for Ethical Business, the 2009 Local Excellence Award, and one of the Best Digital Marketing Agencies in San Francisco in 2017.
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Q&A Comments (29)
What can I do if there's a keyword I just can't rank for?
The more volume a keyword has, the harder it's going to be to rank. That's just the name of the game sometimes. You might try ranking for a variety of longer tailwords instead. So, if you want to rank on something like "woman owned," you could try "woman owned website companies" instead. That's a good way to get around it so you get at least some exposure in that space.
How do I get to the front page if I've just started a new website?
It's not going to happen most of the time. It's all about a sustained effort that needs to take place over time. There's a snowball effect that happens with SEO; as you start getting a few clicks, Google starts prioritizing the result, and then you get more clicks and more clicks. After a while, you'll be fully established. It won't take place overnight, though!
How long does it take for a website to rank on a high-volume keyword?
It really depends on how often you're publishing content and what kind of space you're in. It could take a month or so, or it could be years before you start seeing results.
