How to Access the X (Formerly Twitter) Media Studio: Complete Guide

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Learn how to access the X Media Studio to grow your account

Co-authored by Hannah Dillon Reviewed by Candace Gasper

Last Updated: January 23, 2025 Fact Checked

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How to Access X Media Studio

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Why can't I see X Media Studio?

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What is the X Media Studio?

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Q&A

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Tips

The X (formerly Twitter) Media Studio platform helps you to manage, analyze and monetize your videos on X. It's pretty easy to find the X/Twitter Media Studio once you know where to look. This wikiHow article will teach you how to access Media Studio in any web browser.

Quick Steps

Log in to your X account.
Click the ⋯ More button on the left-hand side of the screen.
Select Media Studio.
Sign in with your credentials, if prompted.

Section 1 of 3:

How to Access X Media Studio

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1
Log in to your X account. If you haven't already done so, go to https://www.x.com in your desktop browser and log in with your username/email and password. If you have already signed in to your account, simply skip this step.
- In order to access the X Media Studio, you will need to have an X Premium subscription. You can sign up for a subscription at https://x.com/i/verified-choose.^{[1]
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This will be located on the left side panel. A drop-down sow up.

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It will be located between Analytics and Settings and privacy options.
You can also go directly to https://studio.x.com instead of accessing the site via X/Twitter. Simply sign in with your credentials and you're ready to go.

Section 2 of 3:

Why can't I see X Media Studio?

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If you don't see "Media Studio" option in the More menu, it's because you haven't yet verified your X account by upgrading to X Premium. X Media Studio is not available for users who have free unverified accounts. You must subscribe in order to access it. You can sign up for a subscription at https://x.com/i/verified-choose.^{[2]
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Section 3 of 3:

What is the X Media Studio?

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The X Media Studio is a built-in tool to manage your X accounts. It is especially handy if you run multiple accounts that produce monetized content. There are five tools included in the X Media Studio:^{[3]
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- Library: The Library allows you to see all of the media content that's been posted on your account. This includes videos, GIFs, and images. You can also use the media library to upload media that you can post to your X account.^{[4]
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- Analytics: The Analytics tool allows you to see various analytic data for your posts and media. This includes total views, organic views, promoted views, video completion rate, average watch time, country of viewership, and platform of viewership.^{[5]
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- Producer: Producer allows users to go live on X using streaming software and external cameras (i.e. not your phone camera). Producer also saves your past broadcasts and includes some analytics for your broadcasts.^{[6]
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- LiveCut: LiveCut is a video editing tool included with Producer. LiveCut allows you to take clips from current or past live broadcasts and edit them so you can post them on your X account.^{[7]
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- Monetization: The X Media Studio has two ways to monetize your videos: Amplify Pre-roll and Amplify Sponsorships. Amplify Pre-roll allows you to add pre-roll ads to your videos, as long as your content is brand-safe. Amplify Sponsorships is a program that connects you with advertisers who want to advertise to your audience. In both cases, you'll need to work with your X account manager to learn more.^{[8]
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Community Q&A

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You have to be invited to join Media Studio, meaning you can't select or find 'Media Studio' after clicking my profile pic (or 'more' if you're on the new layout). Is there a way to get invited?

WF

Top Answerer

According to Twitter Support, "Media Studio can be accessed at studio.twitter.com."

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Question

How to access Twitter media show?

Ronald Mugambi Pimson

Community Answer

First, head over to your Twitter Ads account. From there, click on the 'Creatives' tab at the top of the screen and select 'Media' and you'll be connected to your Media Studio.

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in my account, I didn't find that media studio option. Then how can I add that one to my account?

Ronald Mugambi Pimson

Community Answer

Visit studio.twitter.com for Media Studio access. For those not already signed-up, you can apply for access here. To sign up for Niche, head to Niche.co to get started.

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Tips

Subscribing to X Premium will also add a blue checkmark to your Twitter/X profile.^{[9]
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You can use this feature to boost your productivity on X. It's also useful for creating Twitter ads.

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